Dustin Nichols Makes Money in a Unique Way

Nichols giving a thumbs up to the camera.

He plays games and makes money while doing it. 

Sophomore Dustin Nichols challenges players in online video games like Rainbow Six Siege, Fortnite, Minecraft, CS-Go and Apex: Legends and streams on a website known as Twitch while doing it. Anyone can watch him play the game live. 

“When I started Twitch streaming I grew a fanbase and they wanted to support me,” Nichols said. 

To gain more publicity, Nichols then began designing merchandise related to his Twitch account that people could buy. Most of the profits he earns goes back to streaming equipment like cameras, keyboards, and monitors. He also takes that money and puts it back into creating more designs and more products. 

Nichols’ merchandise costs anywhere from $20 to $60 depending on what type of design or article of clothing. He sells many types of apparel including hoodies, t-shirts, hats, and even mugs. So far he has sold 22 products, which is a huge success to him. His self-designed logo is a cartoon version of him wearing a white hoodie. 

While Nichols doesn’t plan on pursuing a career in fashion design, he does think there’s a future in streaming and his clothing line could grow. 

“I feel like it could grow off of that,” he said. “I’ve gotten up to 623 views during a stream.” 

Most non-gamers might assume that streaming may disconnect a person from the world. This isn’t the case for Nichols though. Online gaming allows him to connect with his friends that also play video games. It’s also helped to learn a few life skills. 

“I think it has actually really helped me with my scheduling because I can only stream for a certain amount of time,” he said. He’s balances streaming with other responsibilities, including homework. “So I think I’m learning how to balance my time better for the future.”